Test of the Month
Real examples of A/B testing and heatmaps that can serve as inspiration to analyze your website and learn to improve the conversion rate and to better understand your visitors.
Test of the Month – Featured Product in Homepage
Nelio offers several WordPress plugins, each with its own section in our website. If we feature one product in particular in our homepage, would this boost its conversion rate? Let’s find out with an A/B test.
Test of the Month – Straight to the Point
Landing pages are usually the first step in a conversion funnel. Visitors get to learn more about your product there. But what if you let them purchase your product right away? Let’s find out.
Test of the Month – Consistent Pricing Throughout Sales Funnel
Building an effective pricing page to convert prospects into customers is complicated. How you show prices can make a big difference. Do you show the full price upfront, including all taxes and fees, or do you start with a lower price, show discounts and add the extras at checkout?
Test of the Month – Detailed Features Table
Building an effective pricing page to convert prospects into customers is complicated. Should it be simple to reduce friction? Should it answer as many questions as possible? Let’s find out!
Opt-in vs Opt-out Addons
Nelio Session Recordings is our most recent product and you can get it as an addon for Nelio A/B Testing. We run an A/B test to discover how to get more users interested in using it. Here are the results.
What Should You Emphasize on Your Pricing Page?
What should you highlight more on your pricing page? This month, thanks to an A/B test on our pricing page, we learned that our visitors prefer to see the features of each of our plans first.
Less is more? Reducing the number of pricing plans
We used A/B testing to test an alternative version of our pricing table with only one plan instead of three plans. You’ll find the results in this post.
Find out what your visitors are doing on your website with heatmaps
Heatmaps are a visual representation of your visitors’ behavior. We explain how to create a heatmap and how to interpret it.
If you don’t know what to change, try changing the colors of your website
A simple change that can have a big impact on the performance of your website is to change the colors. We tested it with A/B testing.
Can AI create a better web page than you?
We used an AI-based web page generator to create a version of one of our pages and tested it with an A/B test.
What Colors Should You Use to Increase Sales?
Does it have an impact to show our plans with different background colors? This month, thanks to an A/B test of pages, we’ve learned that we can increase sales just by changing the color.
Promote your products at the end of your posts
We check if promoting our products at the end of our blog posts has a positive impact on the traffic they receive.
