Test of the Month
Real examples of A/B testing and heatmaps that can serve as inspiration to analyze your website and learn to improve the conversion rate and to better understand your visitors.
What Should You Emphasize on Your Pricing Page?
What should you highlight more on your pricing page? This month, thanks to an A/B test on our pricing page, we learned that our visitors prefer to see the features of each of our plans first.
Less is more? Reducing the number of pricing plans
We used A/B testing to test an alternative version of our pricing table with only one plan instead of three plans. You’ll find the results in this post.
Find out what your visitors are doing on your website with heatmaps
Heatmaps are a visual representation of your visitors’ behavior. We explain how to create a heatmap and how to interpret it.
If you don’t know what to change, try changing the colors of your website
A simple change that can have a big impact on the performance of your website is to change the colors. We tested it with A/B testing.
Can AI create a better web page than you?
We used an AI-based web page generator to create a version of one of our pages and tested it with an A/B test.
What Colors Should You Use to Increase Sales?
Does it have an impact to show our plans with different background colors? This month, thanks to an A/B test of pages, we’ve learned that we can increase sales just by changing the color.
Promote your products at the end of your posts
We check if promoting our products at the end of our blog posts has a positive impact on the traffic they receive.
Simplifying the landing page of your product
We should always rely on data and not opinions before making changes to our website. Using A/B testing helps you in this task.
Simplifying the landing of your company
We have tried a simpler and more visual alternative version of our company’s landing page and tested it with an A/B test.
A more visual pricing page might be better
We create an alternative version of a pricing page with less text to see if it improves the conversions using A/B testing.
Testing different styles in the checkout buttons
We analyze changes in the colors and sizes of the purchase buttons on a page of our website and test them with an A/B test.
Simplifying a sales funnel in WordPress
We tested a reduced sales funnel on one of our WordPress pages to see if this gives us better results.