All the information you need in one place

Why is Nelio collecting personal data?

At Nelio, we believe that privacy is a fundamental human right. We are committed to collect only the necessary data to offer you our services.

To do business with you

We collect certain personal information from you in order to do business with you. We may collect, use and disclose your personal data only for the following purposes (see our Privacy Policy for a more detailed description):

  • To allow you to subscribe to any Nelio A/B Testing plan and addon and purchase extra page view quota.
  • To provide, support, and improve our services, as well as to improve customer relationships. 
  • To notify you about new product releases and service developments, and to advertise our products and services
  • To interact with you on social networks, which would be subject to that network’s privacy policies and terms of use.
  • To post public testimonials on our Websites or social networks. If you wish to update or delete your testimonial, just contact us.
  • To provide suggestions to you and adapt our Services and Websites. This includes keeping track of shopping cart additions, preserving order information between sessions, and presenting marketing campaigns through cookies.
  • Track and evaluate our marketing campaigns, including online advertising and e-mail marketing campaigns.
  • To become a member of our affiliation program.
  • To contact third parties referred by you through our affiliation program.
  • To communicate with you about a conference or event hosted, co-sponsored or participated by us.
  • To share your data with third parties who provide services to us.
  • To meet legal requirements, including complying with court orders, valid discovery requests, valid subpoenas, and other appropriate legal mechanisms.
  • To transfer your information in the case of a sale, merger, consolidation, liquidation, reorganization, or acquisition. In that event, any acquirer will be subject to our obligations under our Privacy Policy, including your rights to access and choice. We will notify you of the change either by sending you an email or posting a notice on our Website.

Billing Information

We do not collect or manage billing information. For security reasons and to minimize selling complexities, we use FastSpring as a reseller or our services. Therefore, any information regarding payments for our services is managed in a FastSpring account.

To run and provide you with results of your experiments

This is the data collected as part of the experiments executed through Nelio A/B Testing. This data powers all Nelio A/B features, such as A/B tests, heatmaps, and session recordings, and can provide you with analytics and results for all experiments you run on your website.

Note that from the perspective of your visitors and users, no personal information is stored at all

This is what we store (see a more detailed description in our Data Processing Agreement):

  • The URL of the site in which the plugin was or is installed.
  • The tests it run in the past or are currently running: its name, description, IDs of the variants (the variant itself is stored in your WordPress server), and other data.
  • A summary of results without user-identifying information: page views, conversions, clicks, scroll, mouse movements, device, browser, country, language and other data to exclude the user from participate in tests.