My Headline Tests Have No Page Views, Even Though Variants Are Showing. What Can I Do?
If alternative headlines appear correctly on your site but your headline test shows zero page views, your theme may be missing the WordPress wp_footer() hook required for tracking headline tests.
Why Do I See Variant Headlines but No Page Views?
Headline tests replace titles using standard WordPress filters such as the_title and get_the_excerpt.
To track page views, Nelio A/B Testing adds information about the replaced headlines to the page footer using the wp_footer() hook. The tracking script uses this information to determine which headline variants have been displayed and record the corresponding page views.
If your theme does not call wp_footer(), the headline variants may still appear correctly, but Nelio A/B Testing won’t have the information it needs to record their page views.
How Do I Fix It?
Make sure your WordPress theme includes a call to wp_footer() before the closing </body> tag.
If you’re comfortable editing your theme:
- Check the theme template responsible for rendering the page footer.
- Make sure it includes
wp_footer()before the closing</body>tag. - Save your changes and reload the site.
If you’re not comfortable modifying your theme, contact the theme developer or your site administrator and ask them to verify that the standard WordPress wp_footer() hook is present.
What If wp_footer() Is Already Present?
If your theme already includes wp_footer() and your headline test still isn’t recording page views, see Why Do I Still Have No Results in My Test? for other possible causes.
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