Testing
Articles related to A/B Testing and how improve your CRO.
The Psychology of A/B Testing: Understanding User Behavior and Decision Making
If you want to make sure visitors do what you want them to do, like buying something or signing up for a service, you should understand user behavior and use tricks to design A/B tests to guide people toward those actions.
Beyond Conversion Rates: How A/B Testing Can Improve User Experience
A/B testing is not just about improving conversion rates, but also about improving the overall user experience. By analyzing user behavior and testing different design elements, content, and features, you can optimize your website to provide the best possible user experience.
Advanced Segmentation in A/B Testing: Targeting Specific Audiences for Better Results
By implementing advanced segmentation in your A/B testing strategy, you can improve the accuracy of your results and make more informed decisions about how to optimize your website for different segments of your audience.
A/B Testing in the Age of Privacy: Navigating Regulations and Maintaining Trust
You can continue to A/B test your website while maintaining your users’ data privacy by using the right tool and following the best practices explained here.
The Power of Personalization: Using A/B Testing to Create a Tailored Experience
A/B testing is a powerful tool that can help you create a tailored experience for users by making data-driven decisions, personalizing content, continuously optimizing your website, and reducing risks associated with changes.
The Future of Website A/B Testing: Predictions and Trends for the Next Decade
Marketers are looking to improve the user experience, increase conversions and stay ahead of the competition. Take a look at the trends that will continue in A/B testing
The Importance of Statistical Significance in A/B Testing
Don’t jump to any conclusions about your A/B tests without taking into account the statistical significance of their results.
Can AI create a better web page than you?
We used an AI-based web page generator to create a version of one of our pages and tested it with an A/B test.
50 Great Ideas You Should Test in Your WordPress
If you don’t know what to test or how to start with conversion rate optimization, here’s a proposal with 50 ideas you should test in your WordPress site.
Sidebar Promos Testing with Widgets Testing
One of the most common problems you face as a WordPress website owner is to know how to increase the revenues you get from the promotions, affiliate links, or advertisements you include in your sidebars. As you can imagine, the answer is running a split test in your WordPress site and, in particular, a split…
How to Make a Menu Item Stand Out with Nelio
From the moment a visitor lands on your site, the navigation menu of your website provides an overall idea of what you offer, prioritizes what’s important, and directs the flow of traffic where you want it to go. Therefore, a split test of the display order and titles of your navigation menu is well worth…
Heatmaps and Clickmaps with Nelio
Heatmaps are a graphical representation of mouse events, including click and hovering events. The information depicted in a heatmaps helps you to understand what visitors do while browsing your website and can easily lead to insights you can’t find using other methods. With Nelio A/B Testing you can easily create them and you’ll see how…
