Nelio Content

Generate and schedule quality content efficiently and with great impact.

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Nelio A/B Testing

Optimize your site with A/B testing and heatmaps.

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The importance of A/A Testing (no, not a typo!)

Read The importance of A/A Testing (no, not a typo!)

Which version of the above pricing page you prefer? Can’t see the difference? Well, you’re right, there is none. What you see is a good example of A/A Testing. In short, A/A Testing is an A/B Testing experiment where the two alternatives are in fact exactly the same. Yes, I know, this looks kinda stupid. […]

WordPress Split Testing & Performance Optimization with W3 Total Cache + Nelio A/B Testing

Read WordPress Split Testing & Performance Optimization with W3 Total Cache + Nelio A/B Testing

Nelio A/B Testing is compatible with W3 Total Cache. Get the best of cache and conversion rate optimization worlds in your WordPress installation.

A/B testing with WP Super Cache

Read A/B testing with WP Super Cache

You want everything for your site: maximum speed with WP Super Cache and optimal conversion rate. WP Super Cache is a “very fast caching engine for WordPress that produces static html files” and this is something that most A/B testing and conversion optimization tools don’t like at all. In fact, cache mechanisms are a real […]

Introduction to A/B Testing for WordPress (video)

I bet many of your competitors are using A/B testing techniques to convert their visitors into customers. Maybe it’s time you start doing the same!. Check this video (only 2 minutes) to get a better idea of what A/B Testing is and how you can use Nelio A/B Testing for WordPress to start optimizing your […]

Split Testing for Titles of WordPress Post and Pages

Read Split Testing for Titles of WordPress Post and Pages

A few months ago we launched the first version of our A/B Testing service for WordPress. During this time, the product has introduced many new features, including theme testing, definition of multiple goals, or definition of indirect conversion pages, among others. The title of a page or post is very important—the more appealing it is, […]

Clear Cancellation Policy = 149% Conversion Rate Increase!

Read Clear Cancellation Policy = 149% Conversion Rate Increase!

A key argument to convince people to subscribe to your software-as-a-service product is to reassure them they will be able to easily cancel their subscription at any time. What you may not know is how sensitive people is to this. Even a relatively small change in the wording of your message can have a dramatic […]

Hate to implement the EU Cookie Law? At least it’s not killing your conversions

Read Hate to implement the EU Cookie Law? At least it’s not killing your conversions

One of the goals of the European Directive on Privacy and Electronic Communications was to harden the use of cookies which now are now subject to prior consent by the user (which does not necessarily mean that the user needs to explicitl give this consent but let’s skip the legal discussion). Now this regulation has […]

Set multiple goals for your A/B – Split Testing experiments

Read Set multiple goals for your A/B – Split Testing experiments

In many occasions you may want to set more than a goal for your A/B testing experiment. A typical example would be a split testing experiment for your landing page where an alternative landing page should be considered better than the other/s if it helps you sell more products overall not just a specific one. […]