Want to know a secret? I’m not going to tell you about the plugins that people say you should have, I’m only going to tell you about 7 plugins we at Nelio do have installed on our website and why. You may know some of them, such as Yoast SEO, but some of them may surprise you… so I encourage you to read this post if you want to know how we work.
I had the pleasure of attending the 6th Edition of Inbound Leaders organized by InboundCycle in Barcelona. An event in which great digital marketing experts such as José Facchin or Álex López participated. I learned by looking at examples of the possible use of tools or tricks I didn’t know about. It was also very useful to be able to share experiences with other professionals. Here is my summary of the day.
If you want to achieve a good SEO and compete with large companies that have way more resources, your best option is to adopt a content hacking strategy. Applying it means using creativity, analytical thinking, and social metrics to market your products and gain massive visibility in a short period of time. We’ll explain it to you in more detail.
Gennaro Cuofano is a business development specialist at WordLift in Rome. WordLift is a WordPress plugin to build a smarter web, made of metadata, structured data, open linked data, and knowledge graphs. In fact, WordLift uses AI to automate on-page SEO. Don’t miss this interview if you want to improve the SEO of your website!
Having an editorial calendar is essential to manage your blog publications in an orderly manner. Editorial Calendar is a free WordPress plugin that includes a calendar built into your WordPress dashboard. But if you switch to Nelio Content you will discover a whole set of features that will help you to be much more efficient in the whole editorial process of your blog.
Did you know that traditional advertising is overrated? Can you measure in detail what impact your marketing strategy has? Do you get the desired return on your advertising resources? Learn the basic differences between traditional or outbound marketing and inbound marketing here.
You need an editorial calendar to manage your blog content. What do the Edit Flow and Nelio Content plugins offer you? Is one better than the other? Like all tools, it depends on what you’re really looking for. In this post, we compare the two WordPress plugins.
If you think your time is precious, you are probably interested in being efficient with your entire content marketing process. For us this was critical but at last we have a plan that intelligently automates all the processes that were wasting our time.
How do you decide your marketing strategy? Do you mix traditional and online methods? Do you only choose online methods? Is there any magic formula? In a very simplified way, here are some suggestions for small startups.
Making the decision to merge all our websites into one can be motivated by many reasons. While it can bring benefits in the long run, it is not an easy decision and involves certain risks. A year and a half ago we made this decision without being absolutely sure of what the results would be. And now we explain our experience to you.